口号:中国流,世界观
Slogan: World Perspective, China Focus.
理念:思维力成就决策力
Philosophy: Better thinking leads to better decision.
使命:提升中国商业精英的思维力、决策力、领导力,推动中国商业进步
Mission: Improve China’s business civilization by improving executives’ competencies in thinking,decision-making and leadership.
愿景:成为“商业决策必读物”
Vision: A must reading for executives to make better business decisions.
依托中欧国际工商学院强大的资源优势,《中欧商业评论》力求成为中国商业思维的引领者
◆ 最高端的决策圣经
◆ 最权威的商业解读
◆ 最系统的思维力提升平台
With strong support from CEIBS and its valuable resources, CEIBS Business Review aims to become a thought leader and make a high impact
◆ Business bible for decision-making
◆ Important journal for interpreting evolving Chinese market
◆ High-end platform for exchange of ideas and experiences
CEIBS Business Review 2008 Grand Launch
第一年发行量: 100,000
中国大陆发行量: 95,000
海外发行量: 5,000
Circulation in the first year: 100,000
Circulation in mainland China: 95,000
Circulation outside mainland China: 5,000
中国第一本真正意义上的商业评论杂志,第一年发行量超过10 万份,并逐年递增。
As the first real business review journal in China, we target 100,000 top business executives in the first
year and double the readership in 3 years.
以最权威的声音,最深入和前瞻性的触角,透析瞬息万变的商业世界,为中国企业提供最行之有效的管理方案。
With China focus and global perspective, we offer business decision-makers with the most practical and innovative solutions.
拥有16 万高层经理人数据库。读者将从EMBA、MBA 校友,参与高层经理培训和全球CEO 课程的商界精英中
精挑细选。
With an existing database of over 160,000 top business executives, we develop our readership from EMBA program, MBA program, Executive Education
为读者提供高端论坛、精英俱乐部及私人晚宴等各种高档社交平台。
We provide business leaders with abundant networking opportunities through high-end forums, elite social clubs and private functions.
面向中国最有影响力和最富足的人群,为广告客户提供度身定制的整合营销方案,传递客户品牌信息。
We offer tailor-made, integrated marketing solutions for customers who wish to reach the elite of the Chinese business community.
我们关注三个层面:
外部环境:经济走势以及市场竞争态势
组织层面:企业的内部经营管理之道
微观层面:个人领导力
We focus on three levels:
Macro level: China’s economic development and competitive dynamics
Management level: Company’s management
Micro level: CXO’s leadership
满足管理者和领导者的三个需求:
穿越企业环境之变
内省企业长处短处
突破管理实现领导
We help business executives:
Gain insight into external environment
Make decision on internal management
Improve competencies in leadership
中欧拥有:
世界级的教授队伍
中国商学院中最大的校友网络
全球最大的EMBA 项目
亚洲最大的高层经理培训项目
(已培养各类学员累计超过8 万名)
CEIBS has:
A world-class, internationally diversified faculty team
The largest alumni network among business schools in China
The largest EMBA program in the world
The largest Executive Education Programs in Asia
(has trained over 80,000 executives)
《中欧商业评论》得到中欧国际工商学院的全力智力支持:
◆ 中欧陆家嘴国际金融研究院
◆ 案例研究中心(已开发200 多个高质量本土案例)
◆ 民营企业研究中心
◆ 创业中心
◆ 人力资源及组织管理研究中心
◆ 新兴市场战略研究中心
◆ 医疗保健政策及管理中心
◆ 领导力行为研究中心
◆ 市场营销与创新中心
CEIBS Business Review will be supported by
◆ CEIBS Lujiazui International Finance Research
◆ Case Development Centre, with more
◆ Centre of Chinese Private Enterprises
◆ Centre of Entrepreneurship
◆ Centre of Organizational and People Excellence
◆ Centre for Emerging Market Strategy
◆ Centre for Healthcare Policy & Management
◆ Leadership Behavioral Laboratory
◆ Centre of Marketing & Innovation